We are the Human Behaviour Experts

ABS (Applied Behavioural Science), an organisation based at the University of Sussex, brings together a large group of Psychology and Behavioural Science experts to develop human behaviour solutions (training, design, evaluation, performance measurement and much more) for large and small businesses, schools, charities, government departments and NGOs.

Let's Start

Based on your strategic objectives, budget and requirements, ABS will apply Human Behaviour Expertise to enhance employee effectiveness, customer satisfaction, business reach, design success, safety and beyond; supporting any activity, anywhere, anytime, where people make the difference.

ABS offers consultancy, training, evaluation & related services in the following areas:

Wellbeing and health

Neuro-marketing

Safety

Human Resources & interviewing training

User-centred design

Evaluation of interventions

Explore all Action Areas